At a larger scale the real estate sector might be facing tough times, as there are real estate firms which are trying to explore new avenues to target to experience growth in their business. A new trend has started wherein various real estate firms have started building especially for the senior citizens. According to a census of 2011, there are around 10 crore Indians who are above 60 years of age.
There are various factors apart from the census reports due to which many real estate firms are focusing on projects only for senior citizens. Such factors include higher life expectancy, rising trend of nuclear families, lack of safety and security in cities, etc. Due to all these factors the senior citizens are becoming the best target for the ever confused real estate developers. Several services such as facilities management, easy access to healthcare services, security systems, spiritual spots, etc are made available to pull more and more customers towards these projects.
Many real estate firms such as Paranjape builders, Ashiana housing, Sobha developers, Rakindo group, Brigade group, etc have already started developing special projects for the senior citizens. Such projects are majorly based in Delhi, Pune, Bengaluru, Chennai and Coimbatore. LIC has also started developing with the name of care homes in Bengaluru.
There are various factors apart from the census reports due to which many real estate firms are focusing on projects only for senior citizens. Such factors include higher life expectancy, rising trend of nuclear families, lack of safety and security in cities, etc. Due to all these factors the senior citizens are becoming the best target for the ever confused real estate developers. Several services such as facilities management, easy access to healthcare services, security systems, spiritual spots, etc are made available to pull more and more customers towards these projects.
Many real estate firms such as Paranjape builders, Ashiana housing, Sobha developers, Rakindo group, Brigade group, etc have already started developing special projects for the senior citizens. Such projects are majorly based in Delhi, Pune, Bengaluru, Chennai and Coimbatore. LIC has also started developing with the name of care homes in Bengaluru.
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